Offer top-notch customer support

AnamikaAQ

Extra tip: the use of videos on landing pages can increase conversions by up to  source: Eyeviewdigital   and since it is still not widespread, especially in Italy, it is worth taking advantage of it to have a huge advantage over your competitors. A visual element makes the offer more concrete in the eyes of the visitor, helping him to see what he will get once he fills out the form and instilling trust in the company. Form commensurate with the offer The main goal of a landing page is to get users to fill out the form and share their contact information, turning them into leads.

The form is a vitally important component in the effectiveness of the entire lead generation process. How is wedding photo editing service an effective form made? First of all, it must be clearly visible and immediately identifiable by the visitor, just as it must be clear that by filling it in they will have access to the content they want and for which they came to the LP. On traditional desktop device screens, this translates into placing the form in the first half of the page, without needing to scroll down to see it. On mobile ones, however, the form must appear just after the body of the text   this is why this must be as concise as possible.



Let's see the main considerations for creating forms useful for collecting prospect data: number of fields to fill in: the more questions you ask, the better the qualification of the leads obtained; it is equally true that shorter forms tend to get more results because they require less time essential information on potential customers: to optimize the number of fields on the form, the essential information to request is the name, surname, email address and company name landing page Bonus tip: Marketing automation platforms like HubSpot let you set up smart forms.