Active sales technology

juthi94517

Really the distribution strategy should come before you even create content. Today, there are so many platforms that curate content. The big platforms also have algorithms to determine what content they should show, and to who they should show it to. If you want your content to distribute itself organically, play to the algorithms. I know some people want to throw their middle finger up to algorithms.
  
About creating content for humans and robots. That’s the stuff that reaches the most people. You’d be doing a disservice to those who need your content if you don’t create it in a way that content platforms would want phone number list to push. This is why I focus so heavily on SEO for SaaS companies. We are trying to go from zero to one by leveraging Google. It’s literally the first search engine most people.



Go to to look up stuff. If you’re just starting out it’s good to start with one marketing channel and master it. From there you can lay other marketing channels on top to maximize results. In the case of our fake company, ReachThem, I would start with SEO  creating all the pages we talked about earlier. Then, I would go to social media to “remix” this content. By remixing I mean repurposing.